In the realm of impact-driven communications, Cultivate is your steadfast ally. We possess the expertise, the passion, and the unwavering commitment to elevate your story beyond the ordinary. We craft narratives that resonate, that inspire, and that drive change.
Alexandra Tursi, Founder & CEO
Alex Tursi, founder and CEO of Cultivate, is an award-winning, nationally recognized public relations, social media and digital content expert, educator, and speaker with more than 15 years of industry experience. She founded Cultivate in 2019. She leads the company and provides strategic input on all client accounts.
Our team
Cultivate offer the expertise and resources of a large firm, while maintaining the flexibility and personalization of a small one.
We are a team of strategists and tacticians. You get the high level thinking needed to elevate your brand and benefit from hands-on implementation to bring your PR, social media, or influencer program to life.
Our team brings a range and depth of experiences, a vast network of relationships, and a broad perspective to meet our clients’ needs and goals.
-

Abbey Berger-Knorr
SENIOR PUBLIC RELATIONS & COMMUNICATIONS ASSOCIATE
Abbey brings a passion for storytelling and a talent for connecting with audiences to her role at Cultivate. A graduate of Champlain College with a degree in Communication, Abbey specializes in supporting arts and culture clients, drawing on her background in music and media. With leadership experience in PRSSA and Maple Street Media, and a track record of strategic media placements, she is a creative and reliable communicator. Outside of work, Abbey is active in the local music scene as a radio host, podcast producer, and singer-songwriter.
-

Anna Browdy
PUBLIC RELATIONS ASSOCIATE & GIVING COORDINATOR
Anna leads Cultivate’s social impact work through the Roots & Blossoms Fund, which provides funding to youth arts and cultural programs across Vermont. She also supports communications for mission-driven clients across sectors, helping them tell their stories with clarity and purpose. A lifelong Vermonter and a graduate of the University of Massachusetts Amherst with a degree in Advocacy & Social Justice Studies, Anna cares deeply about strengthening local communities through thoughtful, authentic communication.
-

Libby Turk
SOCIAL MEDIA ASSOCIATE
Libby is a social media content manager with a passion for storytelling and a talent for crafting content that connects. A graduate of Salve Regina University and alumna of the Columbia Publishing Course, she has a background in education, communications, and journalism. A resident of the UK, she is active in the Society of Young Publishers and always looking for new ways to blend creativity, clarity, and connection—both in her work and on her Bookstagram (@libs_library_).
-

Emily Woodwell-West
SOCIAL MEDIA ASSOCIATE
Emily merges her technical expertise with creative strategies to enhance client visibility and engagement. With a strong background in social media management, content creation, and client relations, Emily has driven growth and crafted compelling campaigns throughout her career. A graduate of Central Washington University with honors, she brings both professionalism and innovation to her role, helping clients tell impactful stories. Based in the Greater Seattle area, Emily is passionate about using communication to connect and inspire.